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Samsung KX

Portview completed a state-of-the-art brand experience space for technology giant, Samsung. Located within the iconic ‘kissing point’ of the two curved rooftops in the Coal Drops Yard development in Kings Cross, Samsung KX is a showcase that’s packed with cutting-edge technology innovation.

Location King's Cross, London

Sector Luxury Retail

Size 1,858m2 Timescale 52 weeks

The showcasing space boasts several bespoke design features that are the first of their kind, including an architectural lighting frame embedded within the sales floor to create a curved, illuminated arc in both the east and west ceilings.

Floor-to-ceiling glazing spans the entire façade of the building, allowing natural light to flood the space, whilst visitors can avail of the stunning views overlooking the Coal Drops Yard.

The interior is finished with premium details such as porcelain flooring, a custom-engineered steel roof, solid oak furniture and aluminium mosaic tiles, to give it a distinct edge that’s reminiscent of a contemporary London loft. Samsung KX features a prominent crystal acrylic installation from Korean designer, Saerom Yoon, representing the brand’s heritage in Seoul.

Next project luxury-retail retail